Vendorwag with Mike – InstallFree – Alon Yaffe [Episode 52]



This weeks vendorwag is with Alon Yaffe of InstallFree – and its part of theme of podcasts that I have been doing with Application Virtualization vendors. Some of these guys picked up on a recent TechTarget article I did about Microsoft’s stance on virtualizing IE6. But I’m interested in the general usage case of application virtualization. Alon is a seasoned Product Management and Marketing professional with extensive experience in systems management, software configuration management and client virtualization. As ever I worked with InstallFree to learn more about their technology, before us embarking on the Q&A session. Since the recording there has been some developments – and it looks as if InstallFree will have a new release out which add this functionality:

As ever if you want the MP3 version of the chinwag it’s here – but to be honest it’s much easier to subscribe to the MP3 podcast via iTunes which means the podcast will be download when ever I do them. Alternatively, if you would prefer the videos on your iPAD/iPOD/iPhone – you subscribe to the video version of the Chinwags there (beware they are big!). If you don’t use iTunes, here’s the generic RSS Feed link

If you want to see the video in hi-resolution and full density – you can open it here.

Here’s my list of questions which I asked Alon to answer…

Q1. When you “encapsulate” you spin up your own “virtual environment” – it seems to me you have a particularly unique way of capturing software – could you explain how you do this, and why? A lot of application virtualization vendors recommend a clean machine every time you capture an application – is that the case with InstallFree? If your using application virtualization should it matter which OS it runs on.

Q2. You have this concept of “Shell Shadow” – can you explain what that is…?

Q3. How do you advertise the applications to users – and do you handle user rights and permissions? Do you have a big management system and backend to setup, configure and maintain…

Q4. Going forward some application virtualization vendors imagine a day when users might “self-provision” and “self-encapsulate” applications – what does that phrase mean to you?

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